Wednesday 19 February 2014

Brief 16 : Femfresh : Target audience

Target audience

Women 18-24 years old, who spend more time looking after themselves. They use many different personal care products every day.

The aim is to bring more young users to the brand. Make it part of their daily personal care routine without feeling embarrassed.


























Target audience like to recieve monthly beauty subscriptions like Birchbox




















A selection of magazines that the target audience might read.









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