Friday 21 February 2014

Brief 16 : Femfresh - ordering sample packaging

Initial thoughts regarding packaging

I intend to revamp the Femfresh packaging therefore I have had to consider a few things before I go ahead and order packaging samples. 

There is lots to consider as Femfresh wont have a big budget to go all out on fancy packaging therefore it need to be functional, storable and shippable. 

The packaging needs to be engaging - through the use of colour, materials, branding, point of sale ect



Very quick sketches

Here are some super quick sketches I did to show people who knew more about sourcing packaging samples what I was after. The problem with ordering packaging is that many websites expect you to buy in bulk. Below are the sorts of shapes I am after, very simple examples of familiar shapes ranging from creams to wet wipes.




Packaging samples

I intend to revamp the Femfresh packaging therefore I have ordered in some samples to play around with. I have two options to experiment with, for example the silver cap packaging below and the frosted plastic samples at the end of the post. 

The frosted plastic examples look quite fancy, so I have my doubts if it would work properly with the Femfresh brand however I need to wait and see what they are like when they arrive.

I think the current Femfresh packaging has scope for improvement and I hope the samples will be good enough / appropriate for the brand and the target audience.

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Cosmetic Airless Bottles Plastic Treatment Pump Bottle Silver Cap 30ml
































Measurements

Bottle Diameter: 3.4cm
Bottle Height: 12.3cm
Bottle Diameter(Inside): 1.3cm
Bottle Capacity: 30ml

Product Description:

Airless Bottles help keep bacteria and other contaminents out of your organic product or skincare for a long lasting product. This bottle will prevent product come in contact with oxygen during use to preserve the active ingredient and maintain shelf life. The Airless Pump Bottle will help to minimize waste as product is being pushed up to the pump via a disk.

You can use: serums, creams, lotions, skin care items,moisturizers and other formulations. Bottles can be reused and refilled.





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Cosmetic Airless Bottles Plastic Treatment Pump Bottle Silver Cap 50ml

































Measurements

Bottle Diameter: 3.3cm
Bottle Height: 15.5cm
Bottle Diameter(Inside): 1.3cm
Bottle Capacity: 50ml

Product Description:

Airless Bottles help keep bacteria and other contaminents out of your organic product or skincare for a long lasting product. This bottle will prevent product come in contact with oxygen during use to preserve the active ingredient and maintain shelf life. The Airless Pump Bottle will help to minimize waste as product is being pushed up to the pump via a disk.
You can use: serums, creams, lotions, skin care items,moisturizers and other formulations.
Bottles can be reused and refilled.






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Heavy 250ml plastic bottle


































Product Description

This heavy base range is available in glass bottles, glass jars and plastic bottles. All with matching pumps and caps to create a stunning product range.
Features and Benefits

Consistent Look: 


wide variety of top options while keeping the heavy base luxurious profile. Decoration: different options such as spray coating, silk screen printing and hot stamping. Easy stock availability: pick your pack option and we will assemble it and decorate to your needs. Flexibility: stock quantities and decorations available locally.

Volume Nominal 250 ml
Volume Overflow 270 ml
Neck Type 400
Neck Size 20 mm 
Height 157 mm
Diameter49 mm







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Heavy 200ml plastic bottle
































Product Description

This heavy base range is available in glass bottles, glass jars and plastic bottles. All with matching pumps and caps to create a stunning product range.


Volume Nominal 200 ml
Volume Overflow 206 ml
Neck Type 400
Neck Size 20 mm
Height 120 mm
Diameter 49 mm

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